Los Angeles, CA
ServiceNow’s Knowledge conference is their flagship annual event, bringing together thousands of professionals to explore the latest in digital transformation. For Knowledge 2025, held at the Venetian Expo in Las Vegas, the theme was clear: putting AI to work for people. The event featured over 400 sessions, 150 partner demos, and immersive experiences showcasing how AI is integrated into every aspect of the ServiceNow platform .
With AI as the central theme, ServiceNow needed a comprehensive graphics package that would reflect this focus across the multi-floor event space. They turned to us, Flik, for our proven expertise in crafting immersive 2D and 3D motion design experiences. Our challenge was to create a cohesive visual narrative that would engage attendees and bring the AI theme to life throughout the venue.
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Collaborating directly with ServiceNow, we embarked on an intensive production schedule to meet the event's demands. Our team worked tirelessly, often through the night, to ensure timely delivery of high-quality visuals. The complexity of the venue required us to design for a variety of screen formats, including:
Each screen presented unique challenges, requiring tailored content that maintained visual consistency and thematic relevance.
The final graphics package featured a polished, tech-inspired aesthetic that seamlessly blended 2D and 3D elements. We developed dynamic 3D icons and paired them with engaging 2D animations and typography. This approach effectively communicated the AI theme and provided a visually stimulating experience for attendees.
Our work contributed to an immersive environment that reinforced ServiceNow's message of AI-driven transformation. The visuals captivated attendees, enhancing their engagement and understanding of the platform's capabilities. ServiceNow's team was thrilled with the outcome, noting the graphics package's role in elevating the overall event experience.
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